Social media has been around since 1997, when the Six Degrees platform allowed users to upload a photo and befriend other users. But it didn’t really take off until the mid 2000s, when major platforms like Facebook, YouTube, MySpace, and LinkedIn were launched.
Now, the top six social media platforms boast over one billion of active users each. The majority of these users are private individuals who want to connect with friends. But many are business accounts – profiles created by businesses to interact with their customers and attract new ones.
In the current state of doing business – both for B2B and B2C companies – social media is an essential component of effective marketing strategies. Thus, the true meaning of the question in the title is not whether you should use social media or not for business,…
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Your website can earn you a lot of money. This is if you do things right. To start with, you need to ensure that you market it well. If you market your website well, many clients will always come to you. One way of marketing your website well is by seeking a